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Vice President
Digital Advertising Sales
Music & Entertainment TV Networks 

 

Music TV Networks - Music Entertainment - News - Fashion
TV On-Air / Digital On-Line / Mobile / OEM - Major Brands
 

New York, NY – Midtown Manhattan

 

to $420,000 as a base with additional benefits and incentives based on related digital ad sales and digital ad sales leadership experience. An estimate of $675,000 cash the first year plus exceptional health, welfare, pension, stock, savings and HR programs for you and your family. First-year benefits on top of your compensation can equal 30% for an $800,000+ package. 
 

Summary

 

One of America's leading digital and over the air broadcasters of music and music entertainment genre programming is seeking a honed Vice President of digital advertising and sponsorship sales to be based in New York City and lead a group of 4-5 national digital advertising sales professionals and a planner.

 

This position reporting to a very senior level TV and Digital Advertising sales executive in New York will be responsible for advertising agency and direct client relationships across a brand that brings over 100 Million users forward for advertising agencies and direct clients seeking motivated consumers from tweens to teens to young adults and high-income households. 

 

Currently across Online, Mobile, OEM, MSO and Satellite the brand is a true multicast, multichannel, multiplex music and entertainment industry leader offering national advertisers and sponsors a unique and highly effective digital platform for access to their most desired demographic(s).

 

Job Description

 

  • Call on advertising agencies, direct clients and digital ad partners offering music, music entertainment, reality, motion picture, fashion, news and scripted series type programming

  • Manage the New York based digital advertising sales team of AE's and planners

  • Work in conjunction with the VP's of West Coast and Midwest Digital Advertising sales for special and tentpole  events as well as your peers on the TV Network side.

  • Approach revenue generation from a holistic perspective seeking opportunities that bring about brand awareness and unique monetization partnerships that are both traditional and non-traditional.

  • Convey the importance of "the brand" as a targeted tool, based on genre, to gain access to ideal demographics ideally suited to industry verticals.

  • Work internally to assure that RFP’s and ideation reflect the brand’s benefits and advantages and are offered within context of the client’s specific needs.

  • Keep a close attention to programming, music related events, artists for coverage across all genres to convey unique opportunities aligned with a client’s needs.

  • Keep a close attention to traffic and inventory availabilities to optimize return.

  • Work externally with buyers, planners, brand managers and CMO’s when required , to articulate unique brand messaging in digital environments and to Fortune 50 - 5000 boardrooms seeking the brand’s unique ability to bring a highly desired audience forward. 

 

Required

 

  • A minimum of 7-10 years sales leadership experience as a player/coach with Digital Online Advertising Sales, meeting or exceeding budgets in competitive markets. 

  • Experience managing, mentoring, developing, training and directing Digital Advertising Sales professionals to hone advertising agency and direct client relationships and the associated reporting. 

  • Current advertising agency and direct client relationships across diverse industry verticals such as: Adult Beverage, Apparel, Automotive, Beverage, Big Box, CPG, Education, Electronics, Entertainment, Financials, Gaming, Government, Healthcare, Insurance, Mobile, Motion Picture, Music, Pharmaceutical, Political, Professional Services, Retail, QSR’s, Telecommunications, Travel & Leisure and or others.

  • A willingness to professionally entertain clients at advertising agencies and Fortune 50-1000 companies regularly.  Ability to optimize relationships at a highly respected "upfront" and "special events" and garner results from agencies and clients 

  • Must be able to hit the ground running and know who the current key players are at agencies and direct clients.

  • A proven ability to sell a premium brand, genre leader at a premium CPM to those seeking direct access to highly desired demographics through on line advertising and sponsorships

  • Ability to sell 3 million+ monthly unique visitors for "each" of the brands and then up-sell as the numbers continue to grow at a rapid pace based on programming, tentpole, season, award show and special events

  • An entrepreneurial approach to business in a quick to react organization.

  • Knowledge of advertising, traffic, planning, inventory and ad serving tools for agency, direct client, programmatic and sponsorship ad sales campaigns.

  • This Vice President should be well-rounded strategically and tactically to keep abreast of industry trends and competitors.   

 

Contact

 

Tony Filson
Officer in Charge of Search
Filcro Media Staffing
New York, NY  10017

Resume Submission Link

 

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Online advertising sales jobs and digital advertising operations jobs in music tv networks for digital advertising sales executive seeking jobs and digital sales operations directors seeking jobs in New York City media and entertainment companies.  Filcro Media Staffing 1985-2020 all rights reserved. 

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